On NUMEROUS occasions, far too many to count, I’ve been asked why I like making short films since “they will never make any money.”  I had a film festival judge tell me, “There is no money in short films.”  Yet, I love making short films and want to continue to do so....

Recently, I had the pleasure of traveling to Utah and Nevada to capture wild mustangs in their natural habitat.  This was an experiential film project for the Mustang Heritage Foundation that included 3 traditional videos and 1 Virtual Reality video.  The VR video is p...

VR is the buzzword of the moment in advertising and business communications.  But how can a business effectively use VR?

VR is a truly immersive medium that can bring your message to your audience in a new and more powerful way.  By utilizing a 360-degree frame, you are...

We’re all familiar with the many iconic animated characters that have represented brands throughout the history of advertising.  They’ve become part of our culture and proven to get our attention and help us remember the brands they represent.  There’s no doubt that an...

After spending over three decades in the video production business, I’m like the Farmer’s Insurance spokesman…“We know a thing or two because we’ve seen a thing or two.”

I’m writing this post in bullet point form for quick and easy understanding by small business folks...

A great deal of content seen in corporate communications features on-camera interviews with executives and key personal. If your organization offers media training - it might be worth the time to check it out. You will learn how to present and focus your thoughts into...

If you have been or are about to get involved with producing or commissioning a video for your company, there are many things you will deal with.  Selection of the best video content production company, strategy, planning, shooting schedules and so on are just a few of...

As a director, it's pretty damn cool when someone asks you, “What can I do to help?” I get this question a lot, but not referring to executing great ideas for clients.

I get the “What can I do?” question after discussions & industry events where people (and companies) j...